One of the best ways to improve the efficiency of your ads is to increase their
relevance. It’s an effective approach that simply works every time.
If you are in the automotive industry and running Facebook ads, it’s worth
integrating your current car inventory with that social media content. Doing so
allows your users to see the actual cars in your showroom instead of generic
ads. You can also offer them a carousel ad that shows several cars for browsing.
This makes it easier for users to review your stock and pick the car that
catches their eye.
It’s possible to do this manually, but adding new cars and removing them every
time they’re sold quickly becomes difficult. At a certain scale, you need to
automate this process by creating a vehicle ads feed for Facebook. This way you
can keep your inventory on Facebook up to date without any additional hassle.
Let’s talk if you want to learn more!
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