The integration of Spyne AI’s background replacement within Reffine’s Stock Locator is more than just an aesthetic upgrade - it’s a step forward in automation, efficiency, and brand cohesion.

What the Feature Does

The background replacement function automatically substitutes the original image backgrounds with a predefined, professional one. This transformation is applied during the upload process for Approved vehicles, making every photo showroom-ready without manual editing.

Key functionalities include:

• AI-powered background removal and replacement
• Immediate visual feedback within the admin panel
• A redesigned Media section for easier image management and clearer status tracking
• Controlled deployment: the feature is activated only for specific retailers with the correct configuration flag set

Registration Plate Masking: The background replacement function includes AI-powered license plate masking. A standardized white plate with the word "Approved" is inserted, replacing the original plate to comply with privacy and branding guidelines.

A critical requirement: if someone changes a car’s status to "Approved" without the required processed images, the system will delete unprocessed photos, ensuring only compliant visuals are used.

Standardization Across Markets

Initially rolled out across all EIRO markets for JLR, the solution uses a single unified background to ensure brand consistency. This was a deliberate strategic decision to maintain a high-quality, standardized visual language across regions.